Customer Happiness Masterclass

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Customer Happiness Masterclass

The importance of happiness is difficult to overestimate. For this reason, the UAE has become the first country in the world which introduced the ministry of happiness.

On this masterclass, trainees study the real value of loyalty and happiness for their organizations, understand how to identify and provide superior service, satisfy client’s expectations and build and maintain loyalty and happiness.

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  • COURSE TYPE Practitioner
  • DURATION 2 days


The Masterclass covers the relevant best worldwide practices to produce and execute the first-rate strategy that brings your organization to the new heights.


Upon completing the course, participants will be awarded Strategic Axis certificate endorsed by ICSA – International Customer Service Association.



Domain 1: Introduction

Customers Loyalty and Happiness and Best Practices of Client-Centric Mind Set

Loyalty and Satisfaction of Clients as the Win-Win for business and customers

Defining and understanding Main Types and Components of clients Loyalty

Consumer Loyalty Schemes and Programs and maximizing its Results

Essential Loyalty & Satisfaction – how to measure Expectations and Loyalty Indexes

The Relationship Between Loyalty & Satisfaction and its importance for any company

Customer Happiness Initiative Worldwide and in the UAE

Module 2: Customer Happiness Approach

How to achieve the highest level of Happiness of your Buyers

UAE Government Initiative in the Customer Happiness Program

UAE Consumers Happiness Ministry key objectives and role

How to Measure and Monitor Happiness? Best tools you must Know

Analysing the Client Loyalty and Satisfaction at the place of your work

Implanting the Loyalty & Happiness Program into the existing Strategy and Praxis

Practice on how to implement the masterclass knowledge at your workplace

Best examples of International Companies and Government Initiatives

  • In The Classroom

  • Live, Online

  • Private Team Training

  • Indiviual Private Session

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