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Business Relationship Management Professional

Business Relationship Management Professional (BRMP®)

The BRMP®  training and certification program is intended as a comprehensive foundation for Business Relationship Managers at every experience level, with the training and certification designed to provide a stable baseline level of knowledge.

Business relationship managers provide value to their organization by aligning business needs with IT services, while satisfying the needs of stakeholders. In this training course, you take on the role of a business relationship manager, learn to overcome communication barriers in the business, leverage innovative best practices, and solve business problems in the actual environment.

YOU WILL LEARN HOW TO

This course prepares you for the exam leading to the Business Relationship Management Professional Certification. This comprehensive course introduces you to and provides details for building “The House of BRM”, which includes three key aspects of Business Relationship Management:

The “Foundation” supports the BRM role and ensures it has the competencies to be effective and deliver value to both the provider organization and its business partners.

The “Pillars” define the BRM space regarding Core BRM Disciplines: Demand Shaping, Exploring, Servicing and Value Harvesting.

The “Roof” protects Business Relationship Management as a fundamental aspect of provider capability. It does this by ensuring clarity around the role, discipline, and organizational capacity of Business Relationship Management in the context of the Provider Strategy and Operating Model.

IMPORTANT COURSE INFORMATION

Prerequisites

There are no requirements for this course.

Exam and Certification

The third day of the course includes a closed-book, 40 minute, 50 question multiple choice exam leading to the Business Relationship Management Professional Certification. This exam is administered by APMG International. You must attain a passing mark of 50% to be awarded the certificate.

You will attain 21 professional development units (PDUs) for Project Managers.

In addition, graduates of the course qualify for a designation, BRMP.

COURSE OUTLINE

Modules

Module 1: BRM Overview

  • Be able to explain the goals and objectives of the BRM role.
  • Understand why the BRM role is gaining importance and how it is evolving in response to business and provider forces.
  • Explain the concepts of Business Demand Maturity and Provider Supply Maturity and how these impacts the BRM role.
  • Understand the drivers of relationship maturity and be able to differentiate between tactical and strategic BRM functions and how these relate to order taker, trusted consultant, and strategic business partner.
  • Be able to explain standard BRM reporting and organizing structures.

Module 2: Strategic Partnering

  • Understand “Demand Shaping” as a means to increase value realization from provider investments, services, and assets.
  • Be able to use a Strategic Relationship Management Process and Tools to strengthen business partner and provider relationships.
  • Understand how and where to engage in your business partner’s decision cycle.
  • Co-develop, with your business partner, a Relationship Strategy-on-a-Page as a mutual Relationship Contract.

Module 3: Business IQ

  • Understand “Demand Shaping” as a means to increase value realization from provider investments, services, and assets.
  • Be able to use a Strategic Relationship Management Process and Tools to strengthen business partner and provider relationships.
  • Understand how and where to engage in your business partner’s decision cycle.
  • Co-develop, with your business partner, a Relationship Strategy-on-a-Page as a mutual Relationship Contract.

Module 4: Portfolio Management

  • Understand how Portfolio Management is the central mechanism for a Value Management Process.
  • Understand how to apply Portfolio Management to the entire life cycle of provider investments, from managing new investments, optimizing existing investments and retiring old investments.
  • Understand the relationships between Project, Program and Portfolio Management and how these works together to optimize business value.
  • Be familiar with two common Portfolio Classification schemes and how they are applied to achieve a Portfolio Balancing.
  • Understand how governance processes and structures are used in support of Portfolio Management.

Module 5: Business Transition Management

  • Understand what Business Transition Management is, why it is important to BRM, and the components of a Business Transition Capability Model.
  • Understand how to create urgency for stakeholders.
  • Understand the key roles to be orchestrated for the successful business transition.
  • Understand fundamental change leadership concepts.
  • Understand the importance of clarifying the change details and typical methods for achieving clarity.
  • Understand how the Cliff Analogy illustrates all key factors in managing a transition

Module 6: Provider Domain

  • Understand the value-centric definition of a service.
  • Understand the important distinctions between Products and Services and the implications for the BRM.
  • Understand the different aspects of service value and how service provider constraints impact the role of the BRM.

Module 7: Powerful Communications

  • Understand the components of ‘powerful communications.’
  • Learn how to influence those over whom they do not have direct control.
  • Be able to express them through a unique value proposition.

 

 

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