Digital Marketing Training provides a detailed understanding about Digital Marketing concepts, strategies, and implementation, including planning a website, website promotion, email and Search Engine Optimization (SEO) campaigns, Pay Per Click (PPC) campaigns and integrating digital marketing with traditional marketing, Facebook, Instagram, and Google Ads.
Are you feeling overwhelmed by the explosion of digital platforms and channels? Are you unsure how to best navigate this new environment to engage even more successfully with your customers?
Are you wondering whether the old rules of marketing are dead or whether they still apply in the digital age?
Digital Marketing Training helps you adapt the best tried-and-tested marketing concepts to today’s disruptive environment, and discover which digital tools will enable you to thrive.
You’ll leave with smart strategies to optimize your brand strategy both online AND offline.
Let timeless marketing fundamentals guide your decision-making, online and offline
Understand how digitalization changes customer decision-making and what this means for your brand
Become familiar with emerging business models and new approaches to market strategy
Master new technologies to connect with your customers
This practical and hands-on Digital Marketing Training in Dubai covers critical aspects of digital marketing, showing you how to integrate and reach customers and grow revenues. This digital marketing certification course is suitable for a variety of professions and all levels of marketing and business experience.
The course will help you to understand how to maximize online strategies and the performance of your online marketing investments. It will also provide you with insights on how digital marketing is approached from both the client and the agency’s perspective.
Digital Marketing Training is delivered through interactive and participative classroom learning, using a combination of lectures, workshops, discussion, and practical case studies.
You can apply for the international exam after this training.
You might be interested in other Sales and Marketing programs as a next step.
YOU WILL LEARN HOW TO
This course is for anyone (marketers, managers, and individuals) who wants to understand the key elements of building an effective digital marketing campaign.
Covering best practice and using case studies throughout, the session offers a practical guide to the core techniques in digital marketing.
Online tools and reference materials are highlighted throughout, enabling delegates to leave with solid hands-on knowledge that they can implement immediately upon return to the office.
IMPORTANT COURSE INFORMATION
Digital Marketing Institute Certifications
The Digital Marketing Institute offers the most widely taught set of certification standards in digital marketing and selling for learners, educators, and industry.
- Certified Digital Marketing Professional
- Certified Digital & Social Sales Professional
- Certified Digital Marketing Specialist – Search Marketing
- Certified Digital Marketing Specialist – Social Media Marketing
- Certified Digital Marketing Specialist – Strategy & Planning
Exam
Exams are conducted by Pearson VUE Test Centers
Course Outline