The fact that successful organizations also have the most satisfied customers makes intuitive sense, and finding examples of such structures is a simple matter. Names like Apple, Harley Davidson, Singapore Airlines and Emirates Airlines pop up immediately into mind. But which came first, the successful organization or the happy customer?
Peter Drucker, the father of modern management, said: “The result of any business is a satisfied (external) customer.” Drucker and other influential business thinkers showed us where to direct our efforts.
YOU WILL LEARN HOW TO
It is by building a customer-centric culture first that an organization will develop the products, processes, and services customers want, which will, in turn, result in a successful world-class organization. By taking inspiration from the most innovative companies and customer service gurus of modern times, this course will show you how to create this coveted ‘award-winning’ service culture.
IMPORTANT COURSE INFORMATION
Upon completing the course, participants will be awarded Strategic Axis certificate endorsed by ICSA – International Customer Service Association.
COURSE OUTLINE